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Blue Ocean Strategy

W. Chan Kim, Renée Mauborgne
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50 pages • 1 hour read

W. Chan Kim, Renée Mauborgne

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Nonfiction | Book | Adult | Published in 2005

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  • Summary

  • Background

    • Chapter Summaries & Analyses

  • Part 1

  • Part 2

  • Part 3, Chapters 7-9

  • Part 3, Chapters 10-11

  • Key Figures

  • Themes

  • Index of Terms

  • Important Quotes

  • Essay Topics

    • Tools

  • Discussion Questions

    • Discussion Questions
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